From brand idea to a registered, protected brand — naming, identity, company and industry registration, PAN/VAT, local registration, website and digital presence, and trademark registration in one coordinated engagement.
The Brand Launch Package takes a new business from brand idea to a registered, protected and visible brand. We develop and check the name and identity against Nepal's published trademark records, register the company and, where required, the industry, complete tax registration, establish your digital presence, and take your trademark through to registration — all managed by one team.
Who this service is for
The package is designed for founders and organisations that have not yet established a brand: startups preparing a first product, family businesses formalising their operations, professionals opening a practice, clinic or consultancy, and teams moving from a working idea to a trading business.
If you already trade under an established name and logo, our Trademark Search & Clearance and Trademark Registration services are the appropriate starting point.
The value of the package lies in its timing. Before launch, refining a name or a logo costs very little. After launch — once the brand appears on signage, packaging, a website and marketing material — a conflict with an earlier trademark can require a costly rebrand. Our process identifies those risks while they can still be resolved inexpensively, and then puts every registration and digital asset in place under the same name.
Why the brand is checked before it is finalised
Nepal operates a first-to-file trademark system under the Patent, Design and Trademark Act, 2022 BS (1965). Priority generally goes to the applicant who files first, not to the business that used the brand first. A name that feels original may still be close to a mark filed years earlier.
The Department of Industry assesses whether a new mark is identical or confusingly similar to earlier marks for related goods or services. Similarity is assessed broadly: spelling, pronunciation, visual appearance and the relevant NICE class are all taken into account. For that reason the trademark check takes place during the naming and design work, not after it — any material conflict is raised while the brand can still be adjusted, rather than after launch in the form of an objection or opposition.
What the package covers
Each engagement is scoped to the needs of the business. A complete Brand Launch Package covers eight stages, managed by a single team.
1. Brand idea and naming
We start with your business: what it offers, who it serves and how it should be perceived. From this we develop a positioning statement and a shortlist of brand names that are distinctive, easy to pronounce in English and Nepali, and suitable for the goods or services you will offer. Distinctive, invented or unexpected names are both easier to remember and easier to register than descriptive ones.
2. Brand check — name and logo clearance
Before anything is finalised, each shortlisted name is searched against Nepal's published trademark records — including spelling and word-order variants — in the NICE classes that correspond to your business, and checked for domain and social media handle availability. Once logo concepts exist, each one is compared against published logos through a visual similarity search. You receive a written summary of the findings with a clear recommendation to proceed, refine or reconsider.
There is no single "brand registration" in Nepal. A brand is protected through separate registrations — the company and, where required, the industry, its tax registration and, above all, the trademark. The brand check is what makes those registrations safe to pursue under the chosen name.
3. Brand identity design
A professionally designed logo developed from a structured brief, with agreed concept and revision rounds, together with a colour palette, typography and a concise brand guide that keeps the identity consistent across every application. Files are delivered in the formats required for print, signage, packaging and digital use, and your ownership of the artwork is confirmed in a written agreement.
4. Business registration — company and industry
We register the business under the chosen name, in two parts:
- Company registration with the Office of Company Registrar under the Companies Act, 2063 — an online process that begins by reserving the company name and continues with the constitutional documents and the promoters' details. Most growing businesses register as a private limited company.
- Industry registration under the Industrial Enterprises Act, 2076. Manufacturing and many service and IT activities count as an "industry" and must be registered as such, separately from the company. Cottage and small industries (known as Gharelu Darta) are registered with the industry office of the provincial government — in Bagmati Province, the district Industry and Commerce Office — or, where provincial and local law allow, with the municipality; certain listed industries are registered with the Department of Industry.
Pure trading businesses complete the commerce and local registrations their activity requires instead of industry registration. Some very small ventures are better suited to a sole proprietorship or partnership firm, which is registered as a firm with the commerce, industry or local office that handles that type of business in the province. Where a shareholder is foreign, foreign-investment approval under the Foreign Investment and Technology Transfer Act, 2075 is obtained first, before the company is registered, with further approvals following alongside registration. We confirm the right route at the brief stage.
5. Tax and local registration — PAN, VAT and municipality
Following business registration, we complete registration with the Inland Revenue Department for a Permanent Account Number (PAN), and for VAT where your business requires it, and complete the business registration with the local municipality where the business operates — the registrations a business needs before it can invoice customers and operate formally.
6. Website and digital presence
We secure your brand online under the same name: domain registration — including a .com.np domain, requested from the .np registry once the registration certificate is issued, which must match the registered company, brand, product or service name — a professional website, business email, matching social media handles and a Google Business Profile, all aligned with the new identity. The domain, hosting and social accounts are registered in your name, and securing them at launch prevents the same name being taken online by someone else.
7. Trademark — from filing to registration
We advise on the filing strategy — the classes to cover, and whether to file the name and logo as one combined mark or as separate applications — then prepare and file the application with the Department of Industry. For a Nepali applicant, the Department of Industry requires a registration or permit for the business that deals in the goods or services concerned, together with PAN/VAT details — which is why business registration and PAN come before the trademark in the package. We follow it through examination and publication in the Industrial Property Bulletin for opposition — currently a 90-day window — until the mark is registered, and you can track its progress in your IP Sewa client portal. A registered trademark lasts seven years and can be renewed indefinitely. You may use ™ at any time; presenting the mark as registered — for example with ® — is lawful only once the Department of Industry has registered it.
8. Compliance and brand monitoring
A new company has recurring obligations, including periodic filings with the Office of Company Registrar and tax deadlines, and its trademark will in time need renewal. We help you keep these dates in view and can monitor newly published marks through our Trademark Watch, alerting you to filings that conflict with your brand while there is still time to oppose them. The precise scope of compliance support is confirmed in writing at the start of each engagement.
What you receive
- A positioning statement and a checked shortlist of brand names
- A written brand check covering the name and every logo concept
- The final logo in print and digital formats, a colour palette, typography and a brand guide
- A written agreement confirming your ownership of the logo artwork
- The company registration certificate and, where the activity requires it, the industry registration certificate
- PAN (and VAT, where applicable) and local municipal registration documents
- Your domain, website, business email, social media handles and Google Business Profile, registered in your name
- The trademark filing receipt and, on grant, the trademark registration certificate
- A compliance calendar covering company, tax and trademark renewal dates
Company name, trademark and copyright: three separate rights
It is a common assumption that registering a company also protects its brand. In Nepal, it does not. A company name registered with the Office of Company Registrar identifies the legal entity; it does not confer exclusive rights to use that name as a brand for goods or services. Those rights arise from a trademark registered with the Department of Industry in specific NICE classes.
The logo introduces a third right. Under the Copyright Act, 2059 BS (2002), the economic rights in a work created for payment generally vest in the person who paid for it, while the designer retains moral rights. To leave no room for doubt, every logo delivered under the Brand Launch Package is accompanied by a written agreement confirming the client's ownership, so that the company, the trademark and the artwork rest with the same owner. Copyright registration, where required, is administered by the Copyright Registrar's Office rather than the Department of Industry.
How an engagement is structured
Every engagement begins with a short consultation, after which we confirm the stages, deliverables and timeline in a written scope. Work proceeds stage by stage: you approve the name before design begins, approve the final identity before any registration is filed, and approve the website before it goes live. Clients may engage us for the full package or for selected stages only.
Brand ideas are commercially sensitive until they are filed. Proposed names and designs are kept confidential within our team, and we recommend filing the trademark as soon as the name and logo are approved, before the brand is announced publicly.
Timelines
Brand development, the brand check and identity design typically take a few weeks, depending on feedback turnaround and revision rounds. Business and tax registration depend on the relevant offices and on the timely availability of your documents, and the website can be developed in parallel once the identity is approved.
Trademark registration takes the longest, as it follows the Department of Industry's statutory process: examination, publication for opposition (currently a 90-day window) and registration. A straightforward application typically takes around a year from filing to registration. Because Nepal is first-to-file, the filing date secures your position from the outset, which is why we file as soon as the name and logo are approved rather than waiting for the business to begin trading.
Your role and ours
You provide direction on the brief and the design concepts, approve each stage, and supply the documents required for business, tax and trademark registration — typically identity documents for the founders and shareholders, the proposed company details and the business premises address. We confirm the exact requirements in a single checklist at the start.
We manage the naming, the trademark checks, the design, the preparation of every registration and filing, the website and digital setup, follow-up with the authorities and the overall timeline. Because every stage is handled by one team, the name you approve is the name that is registered as your business, secured online and filed as a trademark.
Why IP Sewa
IP Sewa is operated by Lawyers Nepal Platform Pvt. Ltd. and is built on Nepal's own trademark data. We maintain a searchable record of every trademark published in the Department of Industry's Industrial Property Bulletins — more than 71,500 published marks — together with a visual index of more than 46,000 published logos. These are the records our team uses to check your brand, and you can explore them through our free trademark search, logo similarity search and domain and trademark checker.
Bringing naming, design, business and tax registration, digital presence and trademark protection under one engagement gives you a single point of contact, one plan and a consistent brand from the first idea to the registered trademark.
Further reading
- The complete brand launch IP checklist
- How to protect your brand before you launch
- How to choose a brand name that passes a trademark search
- Company registration vs trademark in Nepal
- Do you really own your logo? Common myths
- Domain name vs trademark: do you need both?
- How to register a trademark in Nepal
To discuss your launch and receive a scope and quotation, please contact our team.
Ready to get started with Brand Launch Package?
Talk to an IP professional — we’ll guide you from the first question to a registered right.
Frequently asked
Brand idea and naming, a check of the name and logo against Nepal's published trademark records, brand identity design with written confirmation of your ownership, company and industry registration, PAN/VAT and local registration, website and digital presence, trademark filing with the Department of Industry through to registration, and compliance support. The exact scope is agreed in writing for each engagement.
Not as a single registration. A brand is protected through separate registrations: the company and, where required, the industry, tax and local registration and, most importantly, a trademark registered with the Department of Industry. The package handles each of these under the same, checked name.
No. A company name registered with the Office of Company Registrar identifies the legal entity but does not give exclusive rights to use the name as a brand. Those rights come from a registered trademark in the relevant NICE classes, which is why the package carries the trademark through to registration.
No firm can guarantee registration. The Department of Industry examines every application, and a published mark may be opposed — currently within 90 days of publication. Checking the name and logo against published marks before they are finalised reduces the risk of refusal or opposition; we then file the application and follow it through to registration on your behalf.
The proposed name is checked against more than 71,500 trademarks published in the Department of Industry's Industrial Property Bulletins, and each logo concept is compared visually against more than 46,000 published logos. The figures differ because word-only marks do not include a logo.
A private limited company suits most growing businesses and is the structure the package assumes, together with industry registration where the business activity counts as an industry. Some very small ventures are better served by a sole proprietorship or partnership firm, registered as a firm with a different office. We advise on the right structure at the start of the engagement.
Under the Industrial Enterprises Act, 2076, a business whose activity counts as an "industry" — manufacturing and many service and IT activities — must register that industry separately from the company. Cottage and small industries (Gharelu Darta) are registered with the provincial industry office — in Bagmati Province, the district Industry and Commerce Office — or, where local law allows, the municipality. The registration then supports PAN registration and the trademark application.
Yes. Where a shareholder is foreign, foreign-investment approval under the Foreign Investment and Technology Transfer Act, 2075 is obtained before the company is registered, with further approvals following alongside registration, which affects the timeline. We identify these requirements at the brief stage and confirm how they will be handled within the engagement.
Yes. The digital presence stage covers domain registration, a professional website, business email, matching social media handles and a Google Business Profile, all aligned with the new identity and registered in your name. The size and features of the website are agreed as part of the engagement scope.
You may use ™ at any time to show that you claim a name or logo as your trademark. Presenting a mark as registered — for example with ® — is lawful only once the Department of Industry has registered it; using an unregistered mark as a registered one is an offence under the Patent, Design and Trademark Act.
You do. Under the Copyright Act, 2059 BS, the economic rights in a work created for payment generally vest in the person who paid for it, and every logo delivered under the package is also accompanied by a written agreement confirming your ownership. The designer retains moral rights, such as being identified as the author.
Naming, the brand check and identity design typically take a few weeks; business and tax registration depend on the relevant offices and on your documents being ready. Trademark registration takes longest — around a year from filing for a straightforward application — but the filing date secures your position from the outset, as Nepal follows a first-to-file system.
Pricing depends on the scope: the branding and design work, the type of business registration, the website, the number of trademark classes and the level of compliance support. You can engage us for the full package or only the stages you need. Please contact our team with a brief description of your business for a tailored quotation.
